IFE Matrix

Overview Internal Factor Evaluation (IFE) Matrix is a strategy tool used to evaluate firm’s internal environment and to reveal its strengths as well as weaknesses. An outline to performing an internal strategic-management audit is to build an Internal Factor...

First Mover Advantage

Overview It can be defined as the first company to enter a market, not the primary corporation to develop a product (the inventor). It is also called market pioneers. The advantage of pioneering may effect in market supremacy and upper-than-standard effectiveness over...

Competitive Advantage

Overview It is a benefit over rivals gained by offering consumers larger value, additionally by means of inferior prices or by offering better payback and service that justifies superior prices. It can also be defined as an improvement that a firm has over its...

BCG Matrix

Introduction This topic is related with a business technique that was shaped by Bruce D. Henderson for the Boston Consulting Group in the 1970’s. This business process bases its hypothesis on the life cycle of products. It is also called Boston Box/Grid or...

EFE Matrix (External Factor Evaluation)

It is basically a strategic-management tool frequently used for evaluation of current business conditions. The EFE matrix is a high-quality tool to imagine and prioritize the opportunities and threats that a business is facing.The EFE matrix is quite parallel to the...